Oracle, strategist, and
co-conspirator for
the early stage
START-UP AND SMALL BUSINESS ADVISORY
Building a startup means operating in perpetual beta, where the line between exhilarating momentum and "I have no idea what I'm doing" is pretty thin. Whether you are staring at a blank whiteboard, searching for product-market fit, or drowning in the sudden success of a launch that went too well, I'm here to help.
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Strategic guidance for founders navigating the messy space between a great idea and a scalable business.

Building a startup is a masterclass in managing uncertainty.

Whether you are staring at a blank whiteboard, trying to figure out why your product isn’t sticking, or drowning in the sudden, chaotic success of a launch that went too well, you are operating in perpetual beta.

I provide direct, been-there-done-that strategic advisory for early-stage founders who need a grounded, experienced sounding board to help them navigate the three most critical pivot points in a company’s lifecycle.

WHERE I CAN BE MOST HELPFUL

When You are Staring at the Fertile Void of a Blank Whiteboard
You have a brilliant, electric concept, but turning an abstract spark into an actual, operating entity has paralyzed you. I can help strip away the static to pressure-test your vision, map out your minimal viable business model, and build an execution roadmap that focuses your finite magic and capital on what matters.

When You Need an Alchemist to Coax Out a Product-Market Fit
You built the thing, you know it’s good, but the market isn’t responding with the enthusiastic resonance you expected. This is the most psychologically testing phase of a startup’s life, and it’s super common. Together, we will look objectively at the data, diagnose where your product reality is diverging from human demand, and design the strategic pivots necessary to find true alignment.

When You are Being Drowned by the Beautiful Torrent of Your Own Success
When you are a hit right out of the gate, the “blessing” quickly starts to feel like a curse because you thought you had time to fix the behind the scene processes that were pretty much made of duct-taped and a prayer. If you are losing sleep over missed signals, messy delivery lines, and a team running on fumes, don’t worry, we’ll fix it. I can help you build a sacred container, a system sturdy enough to handle the floodgates for the ebbs and flows of your business cycle so you can survive your own good fortune.

Let’s Do This Thing

We work together through straightforward hourly consulting which is about $175 an hour.

When you book a session, you get an experienced founder who has been exactly where you are sitting. We will look directly at your current bottlenecks, untangle the internal chaos, and map out the lean, elegant workflows your business needs to survive its current evolution. It is a direct line to an objective mind who can help you decipher the secret riddles of your market, tame the feral beast of sudden traction, and build a sane, sturdy foundation for your magic, one hour at a time.

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Bee-D99B26-4c5aad Looking to build something a bit… tinier?

If your budget isn’t ready for in-person consulting or your grand vision is less about building a high velocity start-up but rather about crafting a beautiful, sustainable micro-business or a soulful side-hustle (grossing under $40k/year), you might belong in a different circle. Check out my passion project, Tiny Business Incubator. We offer an affordable self paced course that teaches you how to create a tiny business model focused on the art of keeping things small, and manageable.