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followers

The 2% Rule and Twitter

Authentic Chatter

Recently, Anil Dash wrote a great piece about how  Nobody Has A Million Twitter Followers If you haven’t already read it let me summarize:  millions of followers are as inconsequential to brands as they are to individuals if they are not grown “organically” (his example was Twitter’s Suggested User List) I’m no marketing or social media expert but, [...]

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The Kids Are Alright, But They Still Hate The Secret

Mixed Bag

What is the reason that so many young adults are thumbing their nose in the general direction of the movie The Secret? Sure, we can blame some of it on the search for identity and the need to disassociate with all things in the mainstream, but my guess is that the kids are more advanced [...]

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